Introducing the new names
for our legacy products
At Captura, we’ve always been in the business of making your life easier, your workflows smoother, and your business more profitable. Our recent rebranding was just the first step in an exciting journey.
Now, we’re thrilled to announce new names for our trusted legacy products. These changes reflect our commitment to innovation and our mission to help you grow your business by streamlining the tools and workflows you rely on.
Meet the new names
Workflow (formerly Blueprint)
Streamline your operations with Workflow, the all-in-one ecommerce and job management solution designed for high volume photography businesses. From image capture to checkout, Workflow delivers flexibility and automation to help you boost efficiency and revenue. Highlights include its powerful shopping cart, yearbook integration, and automated marketing campaigns, ensuring seamless customer journeys.
Unlock even more with Workflow add-ons
These add-ons amplify Workflow’s capabilities, giving you even greater control and flexibility to meet the needs of schools, labs, and vertical studios.
School Portal (formerly PLIC Go)
Simplify school photography management with this secure, cloud-based portal. School Portal enables seamless data sharing, ID card printing, and reporting for schools and districts of all sizes. Easily connect with schools to access student directories, transfer files, and manage yearbook workflows, all from one centralized location.
Product Designer (formerly PLIC Elements)
Supercharge your creative capabilities with Product Designer, a web-based solution that allows you to create composites, ID cards, and custom certificates with ease. Its intuitive drag-and-drop tools and real-time collaboration features make designing a breeze while maintaining high-quality results.
Enhance (formerly Skylab Studio)
Speed up post-production with Enhance, our AI-powered editing tool that combines human quality with machine speed. From background removal and blemish retouching to color correction, Enhance allows you to edit thousands of images in minutes. It’s your key to maintaining studio-quality results while freeing up valuable time to focus on growth.
Print Lab
Tailored to large print labs and vertical studios, Print Lab integrates seamlessly with your shopping cart for a fully automated experience. Whether you need high volume production workflows or unique custom prints, this solution offers scalability and precision for all your printing needs.
Yearbooks (formerly PLIC Books)
Simplify yearbook creation with Yearbooks, an intuitive tool featuring drag-and-drop layouts, real-time collaboration, and built-in sales solutions. Trusted by thousands of schools, it’s perfect for photographers and print providers looking to streamline yearbook production while boosting revenue.
Why the change?
The new product names align with our vision of creating a unified platform that embodies simplicity, stability, and innovation. These names make it easier for our customers to understand what each tool does and how it fits into their workflow. The solutions themselves remain largely unchanged, only better identified for their purpose.
What’s next?
We’re just getting started! Follow our journey as we continue to roll out updates, insights, and features designed to help you thrive. Keep an eye on our socials for the latest on how Captura is making high volume photography more efficient, profitable, and enjoyable.
Your success is our mission. Here’s to making more smiles, more revenue, and more time with Captura.
Stay connected
We've been Captura-fying our socials. Follow along on Facebook and LinkedIn to stay in the loop as we roll out exciting updates and insights to help you grow.