Week 4: Free Shipping + Progress Bar
Welcome to Revenue Opportunities, a series exploring simple ways to get more from Captura and uncover opportunities to grow your revenue.
See the other videos in this series:
Week 1: Affirm
Week 2: Service fees
Week 3: Strikethrough Pricing + Display Badges
Week 4: Free Shipping + Progress Bar
What if customers could see exactly how close they were to earning Free Shipping?
A Free Shipping threshold gives families a reason to keep building their cart, while the Progress Bar makes the goal visible as they shop.
In this week's walkthrough, we'll show you how to set up Free Shipping, choose a threshold based on your own order economics and test the complete customer experience before publishing.
We'll also look at Captura data showing why this feature is worth testing — while keeping your margins and typical order value at the center of your decision.