Streamline your studio’s workflow
Running a high volume studio is no small task. Between job setup, order fulfillment, and everything in between, keeping things organized can feel like a full-time job on its own. But it doesn’t have to be.
“Captura Classroom: Streamline your studio’s workflow” is the first of our Captura Classroom series. Hosted by Lucy Richards, Product Marketing Manager, and Kalyn Shurson, Solution Sales Consultant, this session is a great introduction to Workflow and its smart shopping cart.
“We know that running a studio comes with a lot of moving parts, and we designed Workflow to help bring everything together in one place,” said Richards. “From job setup to order fulfillment, our goal is to remove inefficiencies, reduce errors, and give studios more time to focus on what they do best.”
And this is just the beginning. This session only scratches the surface of what Workflow can do, and there is more to come.
Less manual work, more efficiency
The truth is, nobody gets into photography for the paperwork. You do it to capture moments, not spend hours tracking job statuses and updating spreadsheets. But as your business grows, the admin work piles up.
“One of the biggest challenges we kept hearing from studios was the amount of time spent tracking job statuses,” says Shurson.
That is where Stages comes in. This automation tool keeps jobs moving from start to finish without you lifting a finger. No more manually tracking job progress or updating spreadsheets. Stages removes that friction by moving jobs through each step automatically, so you can focus on growing your business instead of managing spreadsheets.
A shopping experience that boosts revenue
A great workflow does more than help studios. It makes things easier for parents and schools too. Captura’s smart shopping cart is designed to remove roadblocks and encourage more orders, leading to higher participation and increased revenue.
“We have seen studios increase their sales simply by making it easier for parents to complete a purchase,” said Shurson. “The mobile-first approach ensures that no matter where parents are, they can order in just a few taps.”
With 83 percent of purchases happening on mobile, the shopping cart is built for speed, convenience, and a seamless user experience. Direct gallery links let parents access photos instantly without needing an online code, while built-in upsell prompts and smart product categories make it easy to explore more options and increase order value. Parents can preview different backgrounds, favorite images, and even share galleries with family members all within a branded shopping experience tailored to your studio.
Customization extends beyond just the visuals. Studios can offer flexible fulfillment options like bulk pickup or direct shipping and provide payment flexibility with Apple Pay, Google Pay, and Affirm installment plans at checkout. Every step is designed to reduce friction, increase conversions, and make the purchasing process as effortless as possible.
Built to scale with you
Whether you are running a small studio or managing thousands of jobs a year, scaling should not mean adding more manual work. The right tools make it easier to grow without the extra hassle.
“That is why we built Job Duplication. With just a few clicks, you can copy an existing setup and be ready to go. Studios do not have time to waste setting up the same job over and over.”
With Job Duplication, you can:
Set up jobs once and duplicate them in seconds
Track revenue and commissions with the Job Order Summary Report
Automate updates so price sheets and shopping carts stay current
Less busywork means more efficiency, so you can focus on growing your business.
Want to see Workflow in action?
If you missed the session, you can still catch up. Watch the full webinar on demand to see how Workflow can transform your studio’s operations. Looking for a more personalized walkthrough? Book a demo today and explore how automation can help your studio work smarter, not harder.
This was just the first session in the Captura Classroom series. Stay tuned for more insights on simplifying your workflow, growing your business, and maximizing your revenue.